Our task was to develop a corporate identity for an urgent pizza delivery company. The company cares about the environment and besides the fact that they recycle pizza boxes, the company often organizes various activities. The main motto of EcoPizza is pizza delivery with the care for the environment so it was necessary to reflect it in the company's corporate style. We have selected corporate colors and font so we could develop a corporate pattern and the main visual image attributes design. Kraft paper was chosen as the main material for manufacturing; it is eco-friendly, made from natural raw materials, safe for nature and people.